When it comes to dealing with—or heading off—a communications crisis, social media has forever changed the playing field. And if it’s not part of your current crisis communications plan, it needs to be.
Molly McPherson will work with your team to develop a customized and detailed Crisis Communications plan to help you stay level-headed and focused when uncertainty and chaos surround you. The right plan will outline best practices, checklists and targets for both internal and external communications. And yes, that includes social.